Who Owns
the Gaff?
Explore companies

Retail

Frasers Group

Profile reviewed

Frasers Group combines sports and fashion retailers, owned sports labels, consumer finance, property and investments in other listed businesses. Mike Ashley controls the listed group through MASH companies; Michael Murray is its chief executive. [1][27]

01 / Behind the name

Who owns Frasers Group?

Public · Mike Ashley-controlled through MASH Holdings Topco and its subsidiaries [1]

  1. 01
    Listed retail, brand, finance and investment group

    Frasers Group plc [1]

    As reported · 26 Apr 2026
  2. 02
    Control through MASH Beta Limited and MASH Holdings Limited

    MASH Holdings Topco Limited [1]

    As reported · 26 Apr 2026

Note 36 reports 67.8% via MASH Beta and 5.9% via MASH Holdings at 26 April 2026, with Mike Ashley owning their parent MASH Holdings Topco. The report's separate 73.0% notification table uses an older March 2024 date. CEO, controlling shareholder and subsidiary owner are different roles. The brand portfolio below distinguishes group retail businesses, owned label/IP interests and partial international investments. Stakes in ASOS, AO, Debenhams, THG, HUGO BOSS, Mulberry and Accent are separate dated investments, not wholly owned Frasers brands. [1]

Explore Frasers Group plc investments

02 / On the map

Where is it based?

Listed group parent
Frasers Group plc [1]
Group headquarters
Shirebrook, Derbyshire, United Kingdom [30]
Parent incorporated in
England and Wales · company 06035106 [29]

Headquarters, incorporation and tax residence describe different things. A headquarters address does not tell you where all of a company’s tax is paid.

Follow the investment

Investors in Frasers Group

Investor disclosures found

Selected investor disclosures have been found. Each names the held entity, basis and date; the complete investor register remains outside this review. A stake in a parent or operating company is shown against that entity. Dates refer to each disclosure and can differ from the profile review date. Evidence links are included with each record.

Equity ownership

MASH Holdings Topco Limited

Held entity · Frasers Group plc / MASH control structure

Control via MASH Beta 67.8% and MASH Holdings 5.9% · separately rounded

Annual report controlling-party snapshot ·

Report note 36 names MASH Holdings Topco as the controlling company above MASH Beta and MASH Holdings. Their reported 67.8% and 5.9% interests are each rounded and dated 26 April 2026. Mike Ashley owns Topco; CEO Michael Murray is not treated as the shareholder. These are indirect control through two vehicles, not a 100% Topco equity stake in Frasers plc.

Evidence · 1 source
  • Frasers Group annual report 2026 (opens in a new tab)

    Frasers Group plc · 52 weeks ended 26 April 2026; p24: businesses; p26: Studio Pay and GAME Spain; p121: worldwide cash tax; p123: group identity; p158: Matches IP; p160: direct investments; pp179–180: acquisitions; p182: MASH control; note 38 pp183–198: subsidiary issued-share interests

    Accessed 10 Oct 2026

Explore investor coverage

Explore the portfolio

Brands in the Frasers Group portfolio

Selected group retail businesses and owned label/IP interests. Subsidiary shareholding figures use the 26 April 2026 report snapshot; completed acquisition dates are stated separately. The Webster and Maxi Sport are partial investments. Third-party labels sold in shops, payment partners and property tenants are not added as owned brands. Listed-company minority investments appear on the Frasers investor page.

Brand research reviewed . Ownership and tax figures elsewhere on this page describe the group, not individual brands.

Showing 24 of 29 brands and ranges

  • Sports Direct

    Sports & outdoor

    The report identifies full ownership of the group trading company. Sports Direct is a retail banner; international franchise and licensed businesses are not necessarily wholly owned stores. Third-party brands stocked by the retailer retain their own owners. [1][2]

    Markets & sources (1)

    Also listed or searchable as: SportsDirect, Sportsdirect.com

    • UK retail and finance businesses [1]
  • FLANNELS

    Fashion & accessories

    The report identifies full ownership of The Flannels Group Limited. Brands stocked by FLANNELS, including independent luxury labels, are not thereby Frasers-owned brands. [1][3]

    Markets & sources (1)

    Also listed or searchable as: Flannels Beauty, FLANNELS X

    • UK retail and finance businesses [1]
  • House of Fraser / Frasers

    Retail & finance

    The two named retail and brand companies are wholly owned in the subsidiary table. This profile covers the department-store platform and its Frasers fascia, distinct from the corporate Frasers Group profile. Stocked brands and store concessions have separate ownership. [1][4][5]

    Markets & sources (1)

    Also listed or searchable as: House of Fraser, Frasers department store, FRASERS

    • UK retail and finance businesses [1]
  • GAME UK

    Home & technology

    Current shop terms identify Frasers Group Trading Limited as the operator. The annual report lists it and GAME Digital Limited as wholly owned. The Spanish operating business was sold on 20 March 2025; UK ownership does not imply ownership of every overseas GAME business or of game publishers. [1][6][7]

    Markets & sources (1)

    Also listed or searchable as: GAME, Game Digital

    • UK retail and finance businesses [1]
  • Evans Cycles

    Sports & outdoor

    The report and current shop identify Evans Cycles Limited. Wiggle and Chain Reaction are acquired brand/IP history and current redirects, rather than equity ownership of the original insolvent operating companies. Cycle brands stocked by Evans are not assumed to be owned. [1][8][9][10][11]

    Markets & sources (1)

    Also listed or searchable as: Evans, Wiggle, Chain Reaction Cycles, ChainReaction, CRC

    • UK retail and finance businesses [1]
  • Jack Wills

    Fashion & accessories

    The annual report separately identifies fully owned retail and IP companies. This supports the group relationship while retaining separate operating-company and brand-rights scopes. [1][12]

    Markets & sources (1)

    Also listed or searchable as: JackWills

    • UK retail and finance businesses [1]
  • USC

    Fashion & accessories

    The report's numerical stake is in USC IP Limited. The current issuer page confirms the retail banner, but the IP-company stake does not certify that every shop is a separate wholly owned company or that all stocked labels belong to Frasers. [1][13]

    Markets & sources (1)

    Also listed or searchable as: USC.co.uk

    • UK retail and finance businesses [1]
  • Studio

    Home & technology

    The report and current shop footer identify Studio Retail Trading Limited. Studio Pay closed and eligible customers migrated to Frasers Plus; it is not listed as an active separate finance business here. [1][14]

    Markets & sources (1)

    Also listed or searchable as: Studio Retail

    • UK retail and finance businesses [1]
  • sofa.com

    Home & technology

    The report lists Sofa.com Limited as wholly owned and includes the business in its premium lifestyle segment. The current issuer service directory corroborates the group relationship; a separate UK cash tax amount has not been established for this banner. [1][15]

    Markets & sources (1)

    Also listed or searchable as: Sofa com

    • UK retail and finance businesses [1]
  • Gieves & Hawkes

    Fashion & accessories

    The report identifies full ownership of the named retail company. Current website terms identify that company as the operator; the dated subsidiary stake is not treated as a certificate of every international trademark or licensee. [1][16][17]

    Markets & sources (1)

    Also listed or searchable as: Gieves and Hawkes

    • UK retail and finance businesses [1]
  • Frasers Plus

    Retail & finance

    The lender is the fully owned Frasers Group Financial Services Limited. Tymit is a separate technology/service investment with a reported 69% interest. Payment-provider and Visa arrangements do not establish ownership of those partners; destination branding is not the legal name of every property owner. [1][18]

    Markets & sources (1)

    Also listed or searchable as: FrasersPlus, Frasers+, Frasers Plus Account

    • UK retail and finance businesses [1]
  • The Webster

    Fashion & accessories

    The report records the trade/assets acquisition on 8 October 2025 and an 80% issued-share interest in FG Webster Florida Inc. This is a majority investment in the named operating entity, rather than 100% ownership or 80% of every trademark and label sold by the retailer. The primary report does not name the holder of the remaining 20%. [1]

    Markets & sources (1)

    Also listed or searchable as: TheWebster

    • US retail business [1]
  • Harvey Nichols

    Fashion & accessories

    The administrators confirm a completed business and asset sale on 13 August 2026 to Frasers Group Trading Limited, a wholly owned Frasers subsidiary. This is not a purchase of all shares in the old insolvent Harvey Nichols companies. The OXO Tower restaurant business went separately to Fallow Media Limited. Franchise rights do not establish ownership of international franchisee companies. [19][20][1]

    Markets & sources (1)

    Also listed or searchable as: Harvey Nichols UK

    • UK retail and finance businesses [19]
  • Slazenger

    Sports & outdoor

    Owned sports label; Slazengers Limited and Slazenger Carlton (Holdings) are fully owned in the report. Sponsorship of events does not transfer ownership of those events. [1][21][22]

    Markets & sources (1)
    • Frasers label / IP interests [1]
  • Everlast

    Sports & outdoor

    Owned sports label, with fully owned Everlast entities in the report. International licences and distributors are not all certified as group-owned businesses. [1][21]

    Markets & sources (1)
    • Frasers label / IP interests [1]
  • Lonsdale

    Sports & outdoor

    Owned label/IP scope: Lonsdale Boxing Limited and Lonsdale IP Limited are fully owned in the report. [1][23]

    Markets & sources (1)
    • Frasers label / IP interests [1]
  • Karrimor

    Sports & outdoor

    Owned-label interest through Karrimor IP Limited. This does not establish equity ownership of the separate Japanese operator or every international licensee. [1][21]

    Markets & sources (1)
    • Frasers label / IP interests [1]
  • Gelert

    Sports & outdoor

    Gelert IP Limited and Gelert Limited are fully owned in the report; the UK storefront identifies a Frasers group operator. [1][24]

    Markets & sources (1)
    • Frasers label / IP interests [1]
  • USA Pro

    Sports & outdoor

    Own-brand disclosure and fully owned USA Pro IP Limited support the group label/IP relationship. [1][21]

    Markets & sources (1)

    Also listed or searchable as: USAPro, USA PRO

    • Frasers label / IP interests [1]
  • Firetrap

    Fashion & accessories

    Firetrap Limited is fully owned in the report; scope is the group clothing label and its retail operation. [1][25]

    Markets & sources (1)
    • Frasers label / IP interests [1]
  • Sondico

    Sports & outdoor

    Sondico IP Limited is fully owned in the report; named IP-company scope, with no claim to ownership of all licensees. [1]

    Markets & sources (1)
    • Frasers label / IP interests [1]
  • Gul

    Sports & outdoor

    Gul IP Limited and Gul Watersports Limited are fully owned in the report. [1]

    Markets & sources (1)

    Also listed or searchable as: Gul Watersports

    • Frasers label / IP interests [1]
  • Hot Tuna

    Sports & outdoor

    Hot Tuna IP Limited is fully owned in the report; label/IP scope rather than every retail distributor. [1]

    Markets & sources (1)
    • Frasers label / IP interests [1]
  • Donnay

    Sports & outdoor

    The report lists a fully owned Donnay International entity; this selected record does not certify every territorial licensee. [1]

    Markets & sources (1)
    • Frasers label / IP interests [1]
Recent portfolio changes

Harvey Nichols' UK retail business, online store and international franchise rights were acquired on 13 August 2026. The OXO restaurant business was sold separately to Fallow Media. [19]

Missguided was sold to SHEIN in October 2023. A retained company named Missguided Retail does not establish retained brand ownership. The Dunlop sporting-goods/licensing sale completed in April 2017. [31][32]

The FY2026 report says Frasers discontinued plans to use the Matches IP and fully impaired it. An impairment is not proof of a sale. GAME Spain was sold; Sports Direct Malaysia's ownership was also disposed of, with a continuing royalty arrangement. [1]

03 / The figures, with context

What does it report in UK tax?

The 2026 report records £164.2m income taxes paid across the multinational Frasers group. Its UK corporation-tax liability percentage does not establish UK cash tax paid. The same group figure appears on the Sports Direct profile and must not be counted twice.

United Kingdom52 weeks ended 26 April 2026

UK corporation tax paid

Not separately disclosedCash payment

Frasers Group plc consolidated group
Period ending 26 Apr 2026

The published 2026 report gives multinational group cash income taxes paid. Its UK percentage is of corporation-tax liabilities, not cash payments; applying it to the cash-flow total would invent a UK figure. The latest annual accounts located at Companies House were for 2025. [33][34]

Consolidated group52 weeks ended 26 April 2026

Group income taxes paid

£164.2mCash payment

Frasers Group plc consolidated group
Period ending 26 Apr 2026

Frasers Group's 2026 annual report reports £164.2m income taxes paid across its multinational group. The 2026 report is issuer-published; the latest annual accounts located at Companies House were for 2025. This is not Sports Direct UK-only cash tax. [34]

These figures have different scopes. They should not be added together or used as a like-for-like tax ranking.

Understand the measures

04 / Check our working

The public record.

Primary sources used in this profile. Company disclosures are attributed to the company; inclusion is not an independent audit.

  1. 01
    Frasers Group annual report 2026 (opens in a new tab)

    Frasers Group plc · 52 weeks ended 26 April 2026; p24: businesses; p26: Studio Pay and GAME Spain; p121: worldwide cash tax; p123: group identity; p158: Matches IP; p160: direct investments; pp179–180: acquisitions; p182: MASH control; note 38 pp183–198: subsidiary issued-share interests

    Accessed 10 Oct 2026
  2. 02
    Sports Direct in the Frasers portfolio (opens in a new tab)

    Frasers Group · Current issuer retail/brand portfolio; ownership of stocked third-party labels is not inferred

    Accessed 10 Oct 2026
  3. 03
    FLANNELS in the Frasers portfolio (opens in a new tab)

    Frasers Group · Current issuer retail/brand portfolio; ownership of stocked third-party labels is not inferred

    Accessed 10 Oct 2026
  4. 04
    House of Fraser in the Frasers portfolio (opens in a new tab)

    Frasers Group · Current issuer retail/brand portfolio; ownership of stocked third-party labels is not inferred

    Accessed 10 Oct 2026
  5. 05
    Frasers department stores in the Frasers portfolio (opens in a new tab)

    Frasers Group · Current issuer retail/brand portfolio; ownership of stocked third-party labels is not inferred

    Accessed 10 Oct 2026
  6. 06
    GAME in the Frasers portfolio (opens in a new tab)

    Frasers Group · Current issuer retail/brand portfolio; ownership of stocked third-party labels is not inferred

    Accessed 10 Oct 2026
  7. 08
    Evans Cycles in the Frasers portfolio (opens in a new tab)

    Frasers Group · Current issuer retail/brand portfolio; ownership of stocked third-party labels is not inferred

    Accessed 10 Oct 2026
  8. 10
    Wiggle retail destination (opens in a new tab)

    Wiggle / Evans Cycles · Checked 10 October 2026: redirects to Evans Cycles

    Accessed 10 Oct 2026
  9. 11
    Chain Reaction Cycles retail destination (opens in a new tab)

    Chain Reaction / Evans Cycles · Checked 10 October 2026: redirects to Evans Cycles

    Accessed 10 Oct 2026
  10. 12
    Jack Wills in the Frasers portfolio (opens in a new tab)

    Frasers Group · Current issuer retail/brand portfolio; ownership of stocked third-party labels is not inferred

    Accessed 10 Oct 2026
  11. 13
    USC in the Frasers portfolio (opens in a new tab)

    Frasers Group · Current issuer retail/brand portfolio; ownership of stocked third-party labels is not inferred

    Accessed 10 Oct 2026
  12. 15
    Frasers customer-service brand directory (opens in a new tab)

    Frasers Group · Current retail roster including sofa.com, USC, GAME, Evans Cycles, Jack Wills and department stores

    Accessed 10 Oct 2026
  13. 16
    Gieves & Hawkes in the Frasers portfolio (opens in a new tab)

    Frasers Group · Current issuer retail/brand portfolio; ownership of stocked third-party labels is not inferred

    Accessed 10 Oct 2026
  14. 18
    Frasers Plus provider disclosure (opens in a new tab)

    Frasers Group Financial Services Ltd · Named credit provider, company 00718151; Transact Payments is a separate payment provider

    Accessed 10 Oct 2026
  15. 19
    Harvey Nichols completed retail sale (opens in a new tab)

    FTI Consulting · administrators · 13 August 2026: six UK stores, e-commerce and international franchise rights sold to wholly owned Frasers Group Trading Ltd; OXO restaurant separately sold to Fallow Media Ltd

    Accessed 10 Oct 2026
  16. 20
    Harvey Nichols current retail operator (opens in a new tab)

    Harvey Nichols / Frasers Group Trading Ltd · Current shop footer identifies Frasers Group Trading Ltd trading as Harvey Nichols

    Accessed 10 Oct 2026
  17. 21
    Frasers own-brand commercial programme (opens in a new tab)

    Frasers Group · September 2026 programme explicitly identifies Everlast, Slazenger, Karrimor and USA Pro as own brands

    Accessed 10 Oct 2026
  18. 22
    Slazenger in the Frasers portfolio (opens in a new tab)

    Frasers Group · Current issuer retail/brand portfolio; ownership of stocked third-party labels is not inferred

    Accessed 10 Oct 2026
  19. 26
    Everlast Gyms in the Frasers portfolio (opens in a new tab)

    Frasers Group · Current issuer retail/brand portfolio; ownership of stocked third-party labels is not inferred

    Accessed 10 Oct 2026
  20. 27
    About Frasers Group (opens in a new tab)

    Frasers Group · Group history, owned brands versus commercial brand partners, and Shirebrook / London offices

    Accessed 10 Oct 2026
  21. 28
    Frasers Group plc company register (opens in a new tab)

    Companies House · Public company 06035106; registered office in Shirebrook; former Sports Direct International name

    Accessed 10 Oct 2026
  22. 29
    Frasers Group plc incorporation jurisdiction (opens in a new tab)

    Companies House · Frasers Group plc, company 06035106, recorded as incorporated in England and Wales; statutory control band in this subsidiary is not an exact group stake

    Accessed 10 Oct 2026
  23. 30
    Frasers Group plc legal entity identifier (opens in a new tab)

    Bloomberg Finance L.P. · LEI register · LEI 213800JEGHHEAXIJDX34; headquarters address Unit A, Brook Park East, Shirebrook; record last updated 26 December 2025

    Accessed 10 Oct 2026
  24. 31
    SHEIN acquires Missguided brand (opens in a new tab)

    SHEIN Group · 30 October 2023: brand acquired from Frasers; intellectual property licensed to SUMWON Studios

    Accessed 10 Oct 2026
  25. 32
    Dunlop sports-business acquisition completed (opens in a new tab)

    Sumitomo Rubber Industries · 3 April 2017: specified Dunlop trademarks and sporting-goods/licensing business acquired from Sports Direct International

    Accessed 10 Oct 2026
  26. 33
    Frasers Group plc group accounts for the 52 weeks ended 27 April 2025 (opens in a new tab)

    Companies House · Consolidated cash-flow statement, printed p.126; multinational group operations

    Accessed 28 Sept 2026
  27. 34
    Frasers Group plc annual report and accounts 2026 (opens in a new tab)

    Frasers Group plc · Consolidated cash-flow statement, PDF p.121; taxes-paid-by-country discussion, PDF p.27

    Accessed 28 Sept 2026