Who Owns
the Gaff?
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Food & drink

Red Bull

Profile reviewed

Red Bull GmbH is the Austrian company behind Red Bull Energy Drink, Sugarfree, Zero and the Editions. Its current corporate and trustee shareholders require a dated ownership explanation. [1][2][3][4][5]

01 / Behind the name

Who owns Red Bull?

Private · Austrian drinks company with corporate and trustee shareholders [1]

  1. 01
    Named soft drinks business / brand-rights holder

    Red Bull GmbH [1]

    As reported · 12 Oct 2026

The 24 April 2025 regulator snapshot records Distribution & Marketing GmbH 49%, TC Agro Trading Company Ltd 49% and Chalerm Yoovidhya 2% directly. D&M was wholly owned by Mark Mateschitz; TC Agro had ten Thai shareholders and no Chalerm/TC Agro voting pact was recorded. The current register instead lists D&M, TC Agro and FIDES Trustees SA, entered 31 May 2025. FIDES' beneficiary, current exact percentages and voting arrangements are not verified. A personal 51% Chalerm ownership/control claim is not supported. The Thai TCP/Krating Daeng portfolio is not automatically merged into the Austrian company. [1][2][3][4][5]

Explore Red Bull GmbH

Owner & brand overview

02 / On the map

Where is it based?

Named parent / brand-rights company
Red Bull GmbH [1]
Group headquarters
Fuschl am See, Austria · company headquarters, Austria [1]
Parent incorporated in
Austria · Firmenbuch FN 56247t [2]

Headquarters, incorporation and tax residence describe different things. A headquarters address does not tell you where all of a company’s tax is paid.

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Investors in Red Bull

Investor disclosures found

Selected investor disclosures have been found. Each names the held entity, basis and date; the complete investor register remains outside this review. A stake in a parent or operating company is shown against that entity. Dates refer to each disclosure and can differ from the profile review date. Evidence links are included with each record.

Equity ownership

Distribution & Marketing GmbH

Held entity · Red Bull GmbH

49% · April 2025 regulator snapshot

Regulatory snapshot ·

Dated regulatory snapshot, not verified current percentages. The present registry still lists these entities and now FIDES Trustees SA instead of the earlier direct individual. FIDES' beneficiary/current percentage and current voting arrangements are unverified. TC Agro's ten shareholders do not establish a personal 51% Chalerm stake.

Evidence · 2 sources
  • KommAustria ownership decision (opens in a new tab)

    Austrian Communications Authority · 24 April 2025 decision, printed pp2–3: D&M 49%, TC Agro 49%, Chalerm direct 2%; D&M owned by Mark Mateschitz; TC Agro has ten Thai shareholders; no Chalerm/TC Agro voting pact recorded

    Accessed 12 Oct 2026
  • Red Bull official company register (opens in a new tab)

    Republic of Austria / EVI · FN 56247t; current shareholders Distribution & Marketing GmbH, TC Agro Trading Company Ltd and FIDES Trustees SA; FIDES entered 31 May 2025; current percentages/beneficiary not supplied

    Accessed 12 Oct 2026
Equity ownership

TC Agro Trading Company Ltd

Held entity · Red Bull GmbH

49% · April 2025 regulator snapshot

Regulatory snapshot ·

Dated regulatory snapshot, not verified current percentages. The present registry still lists these entities and now FIDES Trustees SA instead of the earlier direct individual. FIDES' beneficiary/current percentage and current voting arrangements are unverified. TC Agro's ten shareholders do not establish a personal 51% Chalerm stake.

Evidence · 2 sources
  • KommAustria ownership decision (opens in a new tab)

    Austrian Communications Authority · 24 April 2025 decision, printed pp2–3: D&M 49%, TC Agro 49%, Chalerm direct 2%; D&M owned by Mark Mateschitz; TC Agro has ten Thai shareholders; no Chalerm/TC Agro voting pact recorded

    Accessed 12 Oct 2026
  • Red Bull official company register (opens in a new tab)

    Republic of Austria / EVI · FN 56247t; current shareholders Distribution & Marketing GmbH, TC Agro Trading Company Ltd and FIDES Trustees SA; FIDES entered 31 May 2025; current percentages/beneficiary not supplied

    Accessed 12 Oct 2026

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Explore the portfolio

Brands in the Red Bull portfolio

Current UK product families and selected named Editions within one Red Bull brand. Seasonal stock is not certified, and other-country editions or the Thai TCP portfolio are not treated as the same catalogue.

Brand research reviewed . Ownership and tax figures elsewhere on this page describe the group, not individual brands.

Showing 12 of 12 brands and ranges

  • Red Bull Energy Drink

    Beverages · Soft drinks · Energy & sports drinks

    Markets & sources (1)

    Also listed or searchable as: Red Bull, Red Bull Energy, RedBull

    • UK soft drinks range [5]
  • Red Bull Sugarfree

    Beverages · Soft drinks · Energy & sports drinks

    Markets & sources (1)
    • UK soft drinks range [5]
  • Red Bull Zero

    Beverages · Soft drinks · Energy & sports drinks

    Markets & sources (1)
    • UK soft drinks range [5]
  • Red Bull Editions

    Beverages · Soft drinks · Energy & sports drinks

    Markets & sources (1)
    • UK soft drinks range [4]
  • Red Bull Winter Edition Sugarfree

    Beverages · Soft drinks · Energy & sports drinks

    Markets & sources (1)
    • UK soft drinks range [4]
  • Red Bull Yellow Edition

    Beverages · Soft drinks · Energy & sports drinks

    Markets & sources (1)
    • UK soft drinks range [4]
  • Red Bull Cherry Edition

    Beverages · Soft drinks · Energy & sports drinks

    Markets & sources (1)
    • UK soft drinks range [4]
  • Red Bull Apple Edition

    Beverages · Soft drinks · Energy & sports drinks

    Markets & sources (1)
    • UK soft drinks range [4]
  • Red Bull Peach Edition

    Beverages · Soft drinks · Energy & sports drinks

    Markets & sources (1)
    • UK soft drinks range [4]
  • Red Bull Ice Edition

    Beverages · Soft drinks · Energy & sports drinks

    Markets & sources (1)
    • UK soft drinks range [4]
  • Red Bull Blue Edition

    Beverages · Soft drinks · Energy & sports drinks

    Markets & sources (1)
    • UK soft drinks range [4]
  • Red Bull Red Edition

    Beverages · Soft drinks · Energy & sports drinks

    Markets & sources (1)
    • UK soft drinks range [4]
Recent portfolio changes

03 / The figures, with context

What does it report in UK tax?

UK cash corporation tax has not been verified in this ownership review. This does not mean no tax was paid.

United KingdomNot yet verified

UK corporation tax paid

Not yet verifiedCash payment

Red Bull · UK cash reporting scope not reconciled
Annual reporting period not yet verified

This ownership review has not established a UK cash corporation-tax payment. Bottling volumes, worldwide group tax, accounting charges and duties do not establish that amount. [1]

These figures have different scopes. They should not be added together or used as a like-for-like tax ranking.

Understand the measures

04 / Check our working

The public record.

Primary sources used in this profile. Company disclosures are attributed to the company; inclusion is not an independent audit.

  1. 01
    Red Bull company profile (opens in a new tab)

    Red Bull · Private Austrian company and Fuschl am See company headquarters; Thai portfolio is not automatically the same legal group

    Accessed 12 Oct 2026
  2. 02
    Red Bull official company register (opens in a new tab)

    Republic of Austria / EVI · FN 56247t; current shareholders Distribution & Marketing GmbH, TC Agro Trading Company Ltd and FIDES Trustees SA; FIDES entered 31 May 2025; current percentages/beneficiary not supplied

    Accessed 12 Oct 2026
  3. 03
    KommAustria ownership decision (opens in a new tab)

    Austrian Communications Authority · 24 April 2025 decision, printed pp2–3: D&M 49%, TC Agro 49%, Chalerm direct 2%; D&M owned by Mark Mateschitz; TC Agro has ten Thai shareholders; no Chalerm/TC Agro voting pact recorded

    Accessed 12 Oct 2026
  4. 04
    Red Bull UK products (opens in a new tab)

    Red Bull · Current UK Editions, including Winter Sugarfree, Yellow, Cherry, Apple, Peach, Ice, Blue and Red; seasonal stock not certified

    Accessed 12 Oct 2026
  5. 05
    Red Bull Sugarfree and Zero (opens in a new tab)

    Red Bull · Current UK Energy Drink, Sugarfree and Zero product families

    Accessed 12 Oct 2026