Food & drink
Nichols owns Vimto and acquired VITHIT in August 2026. Its other UK drink ranges include licensed Levi Roots, Slush Puppie, ICEE and Sunkist brands. [1][2][3][4][5]
01 / Behind the name
Public · AIM-listed drinks group [1]
The 100% VITHIT Limited acquisition completed on 10 August 2026, superseding its former independent/distribution relationship. Levi Roots, Slush Puppie, ICEE and Sunkist are licensed brands, not evidence of global Nichols ownership. Vimto/Myprotein products involve a THG collaboration. Nichols' supply of Coke, Pepsi, IRN-BRU and Old Jamaica on postmix does not transfer ownership. The Starslush operating business exited via a Polar Krush partnership in H1 2025; exact trademark transfer remains unverified. The complete family/institutional share register and headquarters are not established from a registered-office address. [1][2][3][4][5]
02 / On the map
Headquarters, incorporation and tax residence describe different things. A headquarters address does not tell you where all of a company’s tax is paid.
Follow the investment
Investors not yet verified
Named investors have not yet been established from the evidence used in this directory. This is a research gap; it does not mean the company has no investors. A stake in a parent or operating company is shown against that entity. Dates refer to each disclosure and can differ from the profile review date. Evidence links are included with each record.
Explore the portfolio
Vimto and acquired VITHIT, plus explicitly licensed brands and one named collaboration. Postmix supply does not become brand ownership. Starslush is retained in the ownership-change note rather than presented as an active wholly owned catalogue entry.
Brand research reviewed . Ownership and tax figures elsewhere on this page describe the group, not individual brands.
Showing 10 of 10 brands and ranges
Beverages · Soft drinks
Beverages · Soft drinks · Cordials & squashes
Beverages · Soft drinks · Energy & sports drinks
Beverages · Soft drinks · Mixers & tonics
Beverages · Soft drinks
Now Nichols-owned following the completed 100% business acquisition in August 2026. [4]
Also listed or searchable as: Vit Hit, VITHIT Sparkling
Beverages · Soft drinks
Nichols licensed portfolio; not a claim to global trademark ownership. [3]
Beverages · Soft drinks
Nichols licensed portfolio; not a claim to global trademark ownership. [3]
Beverages · Soft drinks
Nichols licensed portfolio; not a claim to global trademark ownership. [3]
Beverages · Soft drinks
Nichols licensed portfolio; not a claim to global trademark ownership. [3]
Beverages · Soft drinks
THG/Myprotein collaboration using Vimto flavour branding. Nichols does not own Myprotein. [2]
Also listed or searchable as: Myprotein Vimto, Vimto Protein Water
03 / The figures, with context
UK cash corporation tax has not been verified in this ownership review. This does not mean no tax was paid.
Nichols · UK cash reporting scope not reconciled
Annual reporting period not yet verified
This ownership review has not established a UK cash corporation-tax payment. Bottling volumes, worldwide group tax, accounting charges and duties do not establish that amount. [1]
These figures have different scopes. They should not be added together or used as a like-for-like tax ranking.
Understand the measures04 / Check our working
Primary sources used in this profile. Company disclosures are attributed to the company; inclusion is not an independent audit.
Nichols plc · AIM NICL; company 00238303, England and Wales; registered address does not establish headquarters
Accessed 12 Oct 2026Nichols plc · Vimto and current packaged ranges; licensed brands and THG/Myprotein collaboration remain separate
Accessed 12 Oct 2026Nichols plc · 11 June 2026: Levi Roots, Slush Puppie, ICEE and Sunkist described as licensed brands
Accessed 12 Oct 2026Nichols plc / issuer RNS · 10 August 2026: completed 100% acquisition of VITHIT Limited and subsidiaries
Accessed 12 Oct 2026Nichols plc · pp22–23: H1 2025 Starslush operating-business exit via Polar Krush partnership; exact trademark transfer not established
Accessed 12 Oct 2026